Brand Partner: Superbox
SuperBox is designed to elevate collectible storage and display.
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Andrew Harris and Superbox partnered for a giveaway to promote the launch of the new Superbox brand. This collaboration aimed to increase exposure and awareness for their innovative products.
The giveaway featured retired cleats from CFL player Andrew Harris, showcased in a Superbox case. By targeting collectors and sneaker enthusiasts, this initiative not only highlighted the quality of Superbox products but also fostered a community of individuals passionate about showcasing and protecting their valuables.
Platforms: Instagram|
Objective and Expectations:
The primary objective of the giveaway was to generate exposure for the new Superbox brand and engage with the community of collectors and sneaker enthusiasts. By boosting the post, the campaign aimed to reach a wide audience, and it successfully exceeded expectations by achieving over 500,000 views, by 3.6%. This level of engagement demonstrates strong interest in the brand and its products, helping to build awareness and establish Superbox in the market.
Working with BILI
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With a community of over 25,000 creators, BILI has established strong relationships that allow us to engage recurring creators for any campaign. CFL Player and MVP Andrew Harris has previously collaborated with BILI, leveraging his loyal audience alongside BILI's strategic campaign approach.
Campaign Highlights
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Content Creator
